There’s a new project launched by NOW on PBS covering social entrepreneurs.
Called “Enterprising Ideas,” the project will feature monthly broadcasts on social entrepreneurs, beginning with this Friday. We’ve created an unprecedented five-minute “preview” on YouTube of this Friday’s show, which I like to call “One Million Served:”
Here is the copy from the website about the first show which features a social entrepreneur in Kenya who used the franchise model to deliver affordable healthcare:
Can the quality of healthcare in developing nations be transformed by the same principle that makes fast food such a success here? On Friday, May 25 at 8:30 pm (check local listings), NOW travels to Kenya to investigate an enterprising idea: franchising not burger and donut shops, but health services and drugs in rural Africa. American businessmen are teaming with African entrepreneurs to spread for-profit clinics around the country in the hopes of providing quality, affordable medical care to even Kenya’s poorest people. But can they overcome obstacles like extreme poverty, corruption, fraudulent services, and long distances to establish a sustained solution to a chronic problem?
NOW is also launching a new website on May 25th at www.pbs.org/now/enterprisingideas that will feature a blog, a contest for social entrepreneurs, tips and tools, and much more.
Additional coverage: Boing Boing- PBS “Now”: Can US entrepreneurial know-how save lives in Africa?