I’ve been meaning to blog this for a while– Last week, the Wall Street Journal printed an article, “Paying Money To Donate Money (sub required),” which explores the emergence of charity advisors: Now that donors have more charities to choose from, as well as more financial instruments with which to give away their dollars, wealthy… Continue reading It’s Hard To Give Away Money- Charity Advisors Multiply
Category: Weekend Reading
Revisiting RED Campaign- It Only Raised $11 Million Last Year
Remember my post titled “Corporations Exploiting The Concept Of Socially Responsible Business“? Here’s the latest article on that topic, from Marketingvox, an online media blog. The article discusses how surprisingly little the entire campaign has raised. With the goal of fighting AIDS in Africa, the Product RED charity effort from the Global Fund has reportedly… Continue reading Revisiting RED Campaign- It Only Raised $11 Million Last Year
How The Technology World Is Changing Philanthropy
Douglas McGray writes an interesting article in West (the new Sunday mag for the LA Times) about how Omidyar and Skoll, the founders of Ebay, are changing the face of philanthropy. Since EBay went public in 1998, Omidyar, now worth about $8 billion, and Skoll, worth about $5 billion, have become two of the nation’s… Continue reading How The Technology World Is Changing Philanthropy
Corporations Exploiting The Concept Of Socially Responsible Business?
I’m sure you’ve all seen the ads for Gap’s Product Red Campaign. Through this campaign, Gap, Apple, American Express and other companies offer products under the Red brand and give part of the profits to the Global Fund to Fight AIDS, Tuberculosis and Malaria. The campaign uses a model similar to that used by Ethos… Continue reading Corporations Exploiting The Concept Of Socially Responsible Business?
Weekend Links: Spamming for Good
This weekend’s featured article, Spamming for Good comes from the Sept 1st issue of Fast Company. The article is about Mani Sivasubramanian, a Chennai-based pediatric heart surgeon who donates up to 50% of his profits from his spam email business to the Children’s Heart Foundation, which he founded himself in 2003. Last year, he took… Continue reading Weekend Links: Spamming for Good