From the New York Times:
â€œIn the last two years, Chinaâ€™s corporations have become much more aware of philanthropy and social responsibility and are putting a much higher priority on it,â€ said Zhihua Yan of Z. H. Studio, a media and marketing consultancy in Beijing. â€œThey are striving to innovate ways they can give back to the community.â€
Donations in the country soared last year to 107 billion renminbi, or $15.7 billion, three times their level the previous year, according to a recent report by Jia Xijin and Zhao Yusi at the NGO Research Center at Tsinghua University in Beijing. About $11 billion of that went to relief efforts after the May 2008 Sichuan earthquake.