Non-profits test out new analytics software for social investing

Interesting article on social investing–

The application, which is based on Salesforce, comes out this fall and is being tested by more than 50 non-profits and charities. It tracks what a more conventional investor might look for — revenue, return-on-equity and assets and liabilities. But it also follows less traditional metrics that a non-profit user can design, like school drop-out rates for an education program or mosquito bed-net sales. Acumen will offer it for free to non-profits and work out other financial arrangements with some of the larger foundations.


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