TechCrunch, blog that reports on new Web 2.0 organizations just featured a new one called DoTheRightThing. I haven’t had time to check it out yet but it sounds interesting. Here is what TechCrunch writes:
I took a look at new startup DoTheRightThing this evening. This is a Digg-like site where people submit stories about companies acting in ways that can be considered “good†or “bad.†Other users then vote on the goodness or badness of those actions, add comments, etc. An overall “goodness†score, ranging from “severe†on the negative end to “pioneer†on the positive end is calculated and displayed.
See TechCrunch for the full article.